{"id":2838912,"date":"2023-05-12T07:08:12","date_gmt":"2023-05-12T12:08:12","guid":{"rendered":"https:\/\/onthinktanks.org\/articles\/\/"},"modified":"2023-12-20T22:11:08","modified_gmt":"2023-12-21T03:11:08","slug":"navigating-turbulent-times-in-sri-lanka-how-our-think-tank-stayed-relevant","status":"publish","type":"post","link":"https:\/\/onthinktanks.org\/articles\/navigating-turbulent-times-in-sri-lanka-how-our-think-tank-stayed-relevant\/","title":{"rendered":"Navigating turbulent times in Sri Lanka: how our think tank stayed relevant"},"content":{"rendered":"
The Advocata Institute<\/a> was conceptualised in 2016, with a single goal in mind. We wanted to create a lawful Sri Lanka, where anyone may succeed through hard work and free exchange regardless of their caste, creed, ethnicity or religion.<\/p>\n This vision is still our driving force.<\/p>\n We\u2019ve worked hard to cement our role in Sri Lankan society. In a country of 22 million, we\u2019ve reached more than 4 million people on social media so far.<\/p>\n But the impact that we\u2019ve had on Sri Lankan society to date is a more important indicator of this success. We\u2019ve built the economic literacy of the nation, empowered the public through information and broadened the space for conversations by championing the economic narrative.<\/p>\n We\u2019ve done this by staying relevant to the national conversation, ensuring consistent work to promote reform and solutions within our core principles, and by building our visibility through proper communications.<\/p>\n Times have been turbulent and uncertain since our inception. In 2015 \u2013 before we began our work \u2013 a bond scam was reported at the Central Bank<\/a>. And between 2016 and 2017 there was a massive drought<\/a>.<\/p>\n A period of constitutional uncertainty followed in 2018<\/a>, when the post of prime minister was held by two people simultaneously.<\/p>\n In 2019, the aftershocks of the Easter Sunday attacks<\/a> brought our tourism sector to a standstill, which was worsened further by COVID-19 in 2020.<\/p>\n And then, in 2022, a home-made economic crisis<\/a> was manufactured by bad economic policy, which doubled and tripled the ripple effects of the previous years. And when Sri Lanka\u2019s economy plummeted, thousands of people took to the streets in protest.<\/p>\n The political and economic instability peaked in July 2022 and by August we had scaled up our communications efforts to host the #Reform Now Public Policy Conference. This attracted about 300 participants, both in person and virtually.<\/p>\n At a time when Sri Lanka was desperately looking for ways to overcome its crisis, we looked to the people to build the narrative for reform. We engaged think tanks and other actors to create a platform for necessary reform, highlighted areas for reform and targeted relevant policies. These efforts gained us the Asia Liberty Award<\/a> and the Sir John Templeton Freedom Award<\/a> in late 2022.<\/p>\n Advocata\u2019s strategy has always been to act proactively, rather than reactively. We\u2019ve advocated for change relative to the context, while remaining relevant to the national conversation.<\/p>\n Our core work is to oversee tangible impact through economic policy reforms that benefit people and bring prosperity. It\u2019s a simple blueprint in theory, but complicated in practice.<\/p>\n A successful strategy requires a deep-rooted ideological framework. And Advocata was built on a pragmatic ideology: the best way to allocate resources is through the market system and prices. All our subsequent creativity and actions have been enabled by our strong theoretical foundation.<\/p>\n Yet, finding relevance in the national conversation has not always been easy because Advocata\u2019s scope of work is new to the country.<\/p>\n But opportunity exists in this gap. We capitalise on the economic impact of issues. And we work to create a culture of conversation and action to advocate for the change we believe in.<\/p>\n Any new think tank must have some early successes and visibility. At first, we drove our strategy through public events with high profile speakers to establish the Advocata brand name.<\/p>\n We also launched a comprehensive research report on state-owned enterprises to bring our research to the forefront. It was easy for us to reach out to people and for people to reach out to us as we gained visibility.<\/p>\n Advocata has remained solution-oriented and driven by market principles throughout, focusing on building lasting change for a better nation.<\/p>\n We\u2019ve had to adhere strictly to our principles and ideology because we\u2019re an independent think tank \u2013 remaining independent in a divided world is not easy!<\/p>\n But because we\u2019ve been able to engage with almost all the main political parties, we\u2019ve been able to present our own thoughts logically. And this trust has been built slowly, over the years.<\/p>\n To succeed in today\u2019s digital world it is essential for think tanks to build a strong communications team.<\/p>\n Events \u2013 our main channel of engagement \u2013 came to a standstill during the global pandemic, only three years after our inception. But we converted this into an opportunity by initiating virtual forums to discuss the impact of COVID-19 on Sri Lanka\u2019s economy and to propose solutions. We took up the challenge of speaking about exports, tourism, banking, and the overall economic impact of COVID-19 because these were crucial conversations.<\/p>\n After the pandemic, Sri Lanka\u2019s economic condition deteriorated due to a combination of bad policies and a misallocation of resources. As a result, Sri Lanka\u2019s sovereign debt was quickly becoming unsustainable.<\/p>\n To proactively address the issue, we launched Advocata\u2019s Deep Dive: a new product that presents our research in a simplified, video format. It was designed with two main components:<\/p>\n We provided a comprehensive study on Sri Lanka\u2019s sovereign debt using this product.<\/p>\n Our communication efforts were multiplied in the Sri Lankan context to target policy-makers in a new way \u2013 i.e., not requiring them to read a detailed report.<\/p>\n We also wanted to simplify complicated economic theory, making it easy for people to understand. Thus, we created short videos to mainstream our policy ideas. Anecdotes and infographics were also used, which have helped us to engage the public.<\/p>\nPromoting reform in turbulent times<\/strong><\/h1>\n
Our Ideology<\/strong><\/h1>\n
Staying relevant<\/strong><\/h1>\n
Visibility<\/strong><\/h3>\n
Principles and independence<\/strong><\/h3>\n
Communicating and engaging <\/strong><\/h3>\n
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Keeping up with public discourse<\/strong><\/h3>\n